[Event FAQ]

Coming to an Asaya night?

Everything a first-timer wonders about — how the evening runs, how matches work, what to bring, and what happens after. Can't find your question? Email zack@asaya.app and a real person will answer.

[The Basics]

Start here.

What is an Asaya event, exactly?

A ticketed evening at an independent bookstore where everyone's single and the shelves do the introducing. Asaya matches you with a handful of people for short one-on-one conversations, with plenty of open time to browse and mingle in between. The whole idea is in the tagline: meet first — over books, not bios.

Where and when do events happen?

In New York City, at independent bookstores, usually on weekday evenings — think 7 to 9pm. Every event lists its exact date, venue, and neighborhood. Browse what's coming up on our events page.

Who else is in the room?

Book-loving single adults — usually around forty of them, all 18 or older, all verified Asaya members. Guest lists are named and ticketed, so it's a real room of real people, never an anonymous walk-in crowd.

Is this a dating thing, or can I make friends too?

Both. Asaya is built for romantic connection, but not every round will be a romantic match. Sometimes you'll get a Friend Intro instead — someone we think you'd genuinely enjoy talking to, just not as a date. That way nobody is ever left sitting out a round.

Do I have to be a serious reader?

Not at all. One book that stayed with you is plenty. A favorite book is just a better icebreaker than a bio — it says something about how you notice things, what you find funny, what you love. You don't need a reading list, only something honest.

Is Asaya available in my city?

New York is live now, and we're rolling out city by city. If you're somewhere else, add your name in the Get Notified box on our home page and we'll tell you the moment events open near you.

[Tickets & the App]

Getting in.

How do I sign up for an event?

Grab a ticket from the event listing — on our events page or inside the app. Checkout runs through Eventbrite or Luma. Then set up your Asaya profile in the app so we can build your matches before the night.

Do I need the app to come?

Yes. The Asaya iPhone app is where you build your profile, get your matches, check in at the door, and message people afterward. The ticket gets you in the room; the app is how the evening actually works.

How do I get the app?

Asaya is an iPhone app, and we're opening it up city by city. If it isn't already on your phone, add your details in the Get Notified box on our home page and we'll send you the link. New York is live right now.

Is there an Android app?

Not yet — Asaya is iPhone-only for now, because the matches, schedule, and check-in all live in the app. If you register for an event without an iPhone, we'll refund you rather than leave you without the experience.

How much do tickets cost? Are events ever free?

It depends on the event — pricing is set per night and shown right on the listing, and some events are free. You'll always see the price, and whether it's sold out, before you commit to anything.

I bought a ticket — how do I connect it to my profile?

Usually it links itself. The one tip that makes it seamless: register for the event with the same phone number you use to log in to Asaya. If it doesn't match automatically, the app walks you through a quick confirmation — by text code, order number, or email.

What if an event is invite-only?

Some nights are. You'll enter an access code in the app to unlock the event, then register the same way as any other.

Can I come with a friend?

Of course — just grab separate tickets. Everyone gets their own set of matches from their own profile, so you probably won't be matched to each other, but there's open mingling time all night to hang out too.

What's the refund or cancellation policy?

Tickets are handled through Eventbrite or Luma, so cancellations and refunds run through your order there. If anything's unclear, email zack@asaya.app and we'll help. Registered by accident, or it isn't you? You can remove yourself from an event in the app.

[Matching]

How matches work.

What do I share to set up my profile?

A few things that actually say something about you:

  • The basics — name, age, neighborhood, who you'd like to meet, and what you're looking for
  • At least three photos
  • A short "Where you're leaning" step, where you pick the statements that feel like you
  • A few written prompts

You can also add books you love, interests, and a note on what matters to you. The more you share, the better your matches — but you don't have to do it all at once.

How are my matches chosen?

From what you tell us — the books and answers on your profile, how you describe yourself, and who you've said you want to meet. Asaya looks for genuine conversational and relational fit, not just a photo you'd swipe on. And it's always mutual: you're only matched with people whose preferences line up with yours, too.

How many matches will I get?

A small, curated set — usually around five people. Enough for real conversations, not so many that the night turns into a blur.

Will I know who my matches are before the event?

No — and that's on purpose. Your matches stay sealed until you check in at the venue, so you walk in curious and everyone's on equal footing. They're quietly loaded onto your phone ahead of time, so they appear the instant you arrive, even if the bookstore WiFi is spotty.

Does Asaya work for LGBTQ+ folks?

Yes. You choose who you'd like to see — men, women, nonbinary, any combination — and matching respects that on both sides. We also program identity- and community-specific nights, like queer evenings, together with our bookstore partners.

Can I set an age range, or who I'm shown?

Yes — set your gender preferences and age range in your profile, and matching honors them.

What if none of my matches click?

That happens, and it's completely fine — nobody owes anyone a spark. There's open mingling time to meet people who aren't your matches, Profile Swap to trade details with anyone you hit it off with, and city-wide matchmaking in the app for the days between events.

[At the Event]

On the night.

What happens when I arrive?

You check in — either by tapping once to confirm you're at the venue, or by entering the short code the host reads out at the door. Checking in is what unlocks your schedule and your matches for the evening.

What's the format?

A guided rotation. Asaya gives you an order to meet your matches, one at a time, for short one-on-one conversations — about ten minutes each — with open social time and breaks in between. A live card on your phone shows who you're meeting next and which table, so you never have to wonder who to approach first. There's a focused "Event Mode" for the round you're in.

How long does an event last?

Usually about two hours.

Can I talk to people who aren't my matches?

Absolutely — that's half the point. Between rounds there's real mingling time, plus a "People Here Tonight" list in the app so you can find anyone you've met.

What's Profile Swap — and what are "Digits"?

It's how you trade profiles with someone in the room, match or not. Open Profile Swap and either scan their QR code or type their six-digit code — that's the "Digits" tab. Swaps are mutual: the moment it connects, you'll both see each other's profile. A lot nicer than shouting your handle across a bookstore.

What if my match doesn't show up?

No drama. If someone isn't there for their round, you simply pair up with someone else who's free, and the host makes that easy. Running late yourself? You'll be folded into every remaining round automatically.

Is there alcohol?

Most nights are alcohol-free, but it depends on the venue — some bookstores have a bar or offer a complimentary glass of wine. The event listing tells you what to expect.

What should I bring or wear?

Just yourself and your phone — that's your schedule and your check-in. Come as you are; the room is meant to feel easy, not like an interview. Check the event's "What to bring" notes for anything specific, and bring ID if the listing says the venue requires it.

I've never done anything like this. Is it awkward?

A little nervous energy is normal — everyone in the room feels it. That's exactly why the night is guided: you're never left standing alone wondering what to do, the host runs the flow, and the books give you something real to talk about from the very first minute.

[After the Event]

After the night.

How do I keep talking to someone I met?

In the app, you send a like to anyone you'd like to hear from again. If you both like each other, it's a mutual, and you can open a chat. Conversations you start from an event are free to open for 7 days afterward.

What exactly are "likes"?

Once the event starts, you can send up to ten likes — to the people you were matched with and to others who attended. You have a 7-day window after the night ends to send them, so there's no pressure to decide on the spot.

What's a "Start"?

A Start is what you spend to open a brand-new conversation from a mutual. Accepting a chat someone else opens is always free — and, again, chats from an event are free to open for a week. Free members get 2 Starts; Asaya Plus gives you 6.

What's "Ready to meet"?

A quiet, mutual signal inside a chat. You flip it on and the other person can't see it — but the moment they flip theirs on too, you both find out at once. It's a low-stakes way to say "let's actually meet up" without either of you having to be the brave one.

What if someone doesn't like me back?

Then nothing happens — quietly and privately. No notification, no rejection message. As the app puts it: if there's mutual interest you can keep talking, and if not, nothing happens.

[Beyond Events]

Between events.

What is city-wide matchmaking?

Beyond the in-person nights, Asaya surfaces a small set of people across the city worth your attention — a fresh batch every day at noon. Same idea as the events (real compatibility, not endless swiping), just from home. It's the "regular dating app" side of Asaya.

Do I use the same profile?

Yes — the profile you set up for an event works for city-wide matchmaking too. Nothing extra to fill out.

Is it free?

There's a free tier and an optional subscription. Free gives you 4 daily picks and 2 conversation Starts; Asaya Plus raises that to 12 picks and 6 Starts. You can meet people at events and city-wide without Plus — it just gives you more room.

Can I invite friends?

Yes — Asaya has a referral program, and inviting friends earns you extra picks and perks. You'll find it in the app.

[Safety & Privacy]

Safety and privacy.

How do you keep events safe?

Every guest is a verified member on a named, ticketed list — no anonymous walk-ins. Each event is run by a trained Asaya host from setup to close, so the booksellers never have to mediate. And we hold a zero-tolerance line on harassment and misconduct, at the event and in the app afterward. Our full community guidelines spell out exactly what that means.

How are people vetted?

Sign-in is by phone with an SMS code, new profiles are reviewed before matching unlocks, and every photo is moderated. It isn't a background check, but it's a real bar to clear — and reporting handles the rest.

How do I report or block someone?

Right in the app — you can block or report any profile or message, and you never owe anyone an explanation. You can also email zack@asaya.app. We act on reports of abuse or objectionable content quickly, typically within 24 hours.

What about my privacy and my data?

We collect your phone number for login and the profile details you choose to share. We don't sell your data, and we don't use it for advertising or cross-app tracking. The AI that helps find and explain matches runs under zero-retention agreements. And the human rule matters just as much: what someone shares with you at Asaya is meant to stay between you. Full details are in our privacy policy.

What's the minimum age?

You must be 18 or older to use Asaya or attend an event. No exceptions.

How do I delete my account?

Anytime, right in the app — it fully removes your profile, photos, answers, matches, and chats. If you get stuck, email zack@asaya.app and we'll take care of it. See our Terms of Service for the rest.

[Still Curious?]

Come meet first.

Browse what's coming up in New York, or send us a note — a real person reads every message.

See upcoming events

Prefer email? zack@asaya.app